Skeans Pneumatic and Automation Systems is a large distribution company with five locations throughout Western Canada. Firstbase was contracted by Skeans to perform a business diagnostic and help improve profitability. One of the company’s primary deficiencies was that insufficient marketing efforts were taking place. Firstbase worked closely with Skeans’ Marketing Department and established new branding, a new website, and print collateral.
Our Work
- Branding
- Business Diagnostic
- Marketing Strategy
- Business Cards
- Letterhead
- Web Design
- Web Development
- E-mail Marketing Campaign
- Newsletters
- Direct Marketing Campaign
Results
The new brand and website has helped the company achieve a stronger and more consistent message in their marketplace. Working closely with Skeans staff, Firstbase was able to deliver a website that allowed Skeans to take control of the site content.
This has given the company the freedom to add products, update news and set up e-mail campaigns directly within the website content management system which one one of the main objectives from the outset.